Some good progress group - however- all research should be done - are you doing this for homework? Have you done anything over the half term week?
Split the tasks up and do these for homework!
a) Remember to link each post/ bit of research to your project and ideas - otherwise it isnt relevant! E.g. the 2 example videos on your blog at the beginning? relevance? analysis?
b) AUDIENCE: Remember to link the demographics and psychographic theories (Young and Rubicam, Maslow, Uses and Gratifications Theory etc...) and ideas to WHO YOUR TARGET AUDIENCE IS!!! Define your target audience clearly.
a) Remember to link each post/ bit of research to your project and ideas - otherwise it isnt relevant! E.g. the 2 example videos on your blog at the beginning? relevance? analysis?
b) AUDIENCE: Remember to link the demographics and psychographic theories (Young and Rubicam, Maslow, Uses and Gratifications Theory etc...) and ideas to WHO YOUR TARGET AUDIENCE IS!!! Define your target audience clearly.
c) Dont forget to research the conventions of POP video (subgenre) too!
d) Feedback on your target audience questionnaires findings and link to your plans and ideas for your project.
Some good stuff here - but not enough and not enough detail for A2! See the example blogs on the Advanced Portfolio Blog.
PLANNING:
a) Now you need to define THE BRAND IMAGE - of your artist
b) remind us of your target audience and explain how this brand image will appeal to them
?
c) Now include videos that inspired you - storyboards, animatics, props lists, casting shots and location shots/scouting, shooting schedules, risk assessment sheets for shoots etc...
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